Businesses can use social media sites to build a brand, connect with customers, and sell products. There are a variety of popular social media networks to explore, with tools and target audiences that may fit your business. Here is a list of the top social media sites in 2022. All of these networks have advanced marketing features for businesses.
Technical search engine optimization (SEO) refers to the tactics involved in creating and optimizing a website so that search engines can readily crawl, index, and render it. Technical SEO is just one piece of the whole SEO puzzle.
Indeed, things will be different. But not to worry! With the help of an expert, we’ve put together a list of things you’ll need to know about the switch to Google Analytics 4.
Discord is decentralized and ad-free, so how can you use it for your business? We’ve got five ideas to help you stand out on the platform.
Why should a website be mobile friendly? Because more people than ever search for and access content on their mobile devices, the sites you design must work well on those devices and provide information in a readable manner.
Search engine optimization does not require a professional. Companies with small-to-medium websites and an SEO-friendly content management system or ecommerce platform can do much of the work in-house. Here are my top 10 do-it-yourself SEO tips.
With a plethora of review sites floating around cyberspace, it’s easy to see why clients will find reputation management service confusing and overwhelming. So let’s take a closer look at the benefits this service has for your clients and what it takes to offer this type of service as a web professional.
Two and a half years ago, we introduced Google Analytics 4 to address these evolving measurement standards and help businesses succeed. Google Analytics 4 has the flexibility to measure many different kinds of data, delivering a strong analytics experience that’s designed for the future. It allows businesses to see unified user journeys across their websites and apps, use Google’s machine learning technology to surface and predict new insights, and most importantly, it’s built to keep up with a changing ecosystem.
Social ROI, or return on investment, has become the holy grail of social media marketing. But while the quest for social marketing ROI is not a linear journey, it also needn’t be as convoluted and futile as the quest for the holy grail itself (at least not the Monty Python kind, ya know). It’s just a matter of understanding the complexities and nuances of where to find ROI and what can lead you there.