Relaunching or redesigning a website can make or break your SEO efforts. Even a single mistake can result in catastrophic ranking drops – or, worst, revenue loss. Here’s how to handle a site redesign without risking your organic traffic, rankings and revenue.
What should we focus on when boosting web performance today? Surely we’ve heard about Core Web Vitals and Lighthouse scores, but is it enough to get into the green zone in the Google Search Console? How do we optimize for specific regions in a world where our user base is? And how do we debug long tasks and layout shifts?
A collection of the best practices that the Chrome DevRel team believes are the most effective ways to improve Core Web Vitals performance in 2023.
An SEO strategy is an action plan designed to help improve a website’s rankings and increase organic search traffic.
Regularly testing your ecommerce website’s performance will ensure it’s running at an optimal level. There are plenty of free resources available to help. Here is a list of free tools to test your website. There are tools to measure download speed, monitor user experience, test accessibility, locate broken links, evaluate search engine and browser compatibility, and check mobile friendliness. All of these tools have free plans, and most offer premium options.
Get the lowdown on what WebP images are, and how they can help improve your site. Webpages are getting bigger, more populated with media, …
Technical search engine optimization (SEO) refers to the tactics involved in creating and optimizing a website so that search engines can readily crawl, index, and render it. Technical SEO is just one piece of the whole SEO puzzle.
Indeed, things will be different. But not to worry! With the help of an expert, we’ve put together a list of things you’ll need to know about the switch to Google Analytics 4.
Why should a website be mobile friendly? Because more people than ever search for and access content on their mobile devices, the sites you design must work well on those devices and provide information in a readable manner.
Search engine optimization does not require a professional. Companies with small-to-medium websites and an SEO-friendly content management system or ecommerce platform can do much of the work in-house. Here are my top 10 do-it-yourself SEO tips.