In a website redesign where URLs change, whether your search-engine-optimization goal is to protect existing natural search performance or boost it to a new level, an ironclad 301 redirect strategy is critical.
To stay focused on growth, it is imperative for professionals to choose a handful of metrics that will adequately showcase the performance of their business. Discover nine metrics that can help to measure your enterprise’s success.
Essentially, it’s time to rethink SEO entirely, adopting an all but tried-and-true method used for many years to raise awareness before the Web, as you know it now, was ever even imagined. SEO isn’t dead (yet), but digital public relations (DPR) is alive and well. And when it comes to public relations in the digital…
It’s an exciting time to be a digital professional, and the 17 experts interviewed here promise even more good (read: challenging, yet potentially lucrative) times with their bold 2014 digital predictions.
There are two main elements to the understanding of Google Hummingbird, and this is where the article’s title comes from…
Regardless of how many times these SEO myths, half-truths and lies are repeated, they will never help an enterprise optimize its digital efforts. Let’s debunk four of these fallacies.
What’s link building for? If you just say SEO, you could be missing out on a huge amount of potential traffic and business.
The videos range in sophistication from the basic to the advanced, and cover a number of important topics including content, redirects, comments, meta descriptions, design and a whole lot more.
Microsoft’s Bing search engine may be a very distant second to Google, but it does have the potential to drive traffic and as such should be on the radar of those responsible for search engine optimization. So what will move you up on search results at Bing?
Mastering SEO in 2014 will require unique and interesting content and engaging digital design experiences that will will separate your brand from the competition and what will earn your website the rankings you want and need.