Social Wednesday: Accelerated Guide to Social Ad Targeting
The following is an accelerated guide to understanding and getting started with social ad targeting across the top three networks
Design & Dev Tuesday: 12 Design Elements Every Site Should Have
With 2016 expected to be the year of more targeted lead generation for businesses of all sizes, your site might need an overhaul. If you hope to maximize your traffic in 2016, your site must have the following 12 elements.
Friday Freestyle: 9-Step Blog Content Audit
Once you put your content through this 9-step blog content auditing process, you’ll be able to easily recognize and fix issues that are preventing your content from reaching its maximum potential.
Thursday Tips & Tools: Content Marketing Toolbox for 2015
More than a dozen are featured in this year’s Content Marketing Toolbox. From infographics and videos to webinars and whitepapers, marketers continue to create and distribute content at a rapid clip.
Social Wednesday: What Really Is Your Social Media ROI?
What Really Is Your Social Media ROI? Social media is, at the most simple definition, people telling other people about stuff. They are saying, “I think you’ll like this information that I found.”
Social Wednesday: 4 Ways Google Analytics Can Improve Your Social Media Strategy
That’s why developing a social media strategy is so important. But beyond just implementing a plan, you’ll want to evaluate your social channel’s success in order to improve moving forward.
Social Wednesday: 5 Reasons Blogs Will Never Die
In today’s digital world, blogs are as powerful as they are important. Here are five reasons blogs will never die.
Thursday Tips & Tools: How to Create a Social Media Marketing Campaign Command Center
To run a solid social media marketing campaign, we’re going to need tools that are focused on Brand Monitoring, Social Engagement, Content Scheduling, Social Promotions, and Social Analytics. In this article, I will show you exactly how to do that, and how to keep your costs down as much as possible along the way.
Social Wednesday: 7 Social Media Tricks You Haven’t Heard Before
These social media tricks are not complicated and can help you enhance your business’s social media presence, improve your engagement rate, and help you reach new customers.
Social Wednesday: How to Use Hashtags on Social Media Posts
These seven tips should help merchants understand how best to use hashtags on social media posts on Twitter, Facebook, Google+, Instagram, Tumblr and other networks.