Here is a rundown of the overall changes in the new version of Facebook Insights and what they mean for merchants.
As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. For example, 93% of marketers use social media for business. Here are more vital social and digital marketing statistics for (the rest of) 2013.
The world’s greatest social media marketing monster has objectives and strategies. They’re documented—on a spreadsheet—or on some social platform where her peers can collaborate.
One may have the best design for their social media accounts and its content but without other elements, these are not great social content.
Social media has a direct impact on the search engine friendliness of your website, but whilst many people understand the importance of social media as a marketing channel, few understand the role of social media in determining the search engine friendliness of a website.
Retailers have already jumped on the Instagram video bandwagon and found creative ways to promote their brand and products. Here are six examples.
Whether or not you choose to proactively engage in social media, it is important to pay attention because what people say could affect your brand’s reputation. Here are six free or low-cost tools to monitor social media conversations.
Social Wednesday: 10 Surprising social media statistics that might make you rethink your social strategy
If you’re managing social media for your business, it might be useful to know about some of the most surprising social media statistics this year. Here are ten that might make you rethink the way you’re approaching social media.
With Facebook’s Graph Search officially out of beta, it’s a good for businesses to revisit their profile and make sure that they are discoverable.
If you notice that your Facebook ad campaigns are failing, it is not because the Facebook advertising API is flawed but rather your advertising campaigns and strategies are.