Essentially, it’s time to rethink SEO entirely, adopting an all but tried-and-true method used for many years to raise awareness before the Web, as you know it now, was ever even imagined. SEO isn’t dead (yet), but digital public relations (DPR) is alive and well. And when it comes to public relations in the digital…
There are two main elements to the understanding of Google Hummingbird, and this is where the article’s title comes from…
Regardless of how many times these SEO myths, half-truths and lies are repeated, they will never help an enterprise optimize its digital efforts. Let’s debunk four of these fallacies.
Social Media Effectiveness Index (SEI) goes far beyond social media usage and engagement. It explores the real business impact of social media.
What’s link building for? If you just say SEO, you could be missing out on a huge amount of potential traffic and business.
Microsoft’s Bing search engine may be a very distant second to Google, but it does have the potential to drive traffic and as such should be on the radar of those responsible for search engine optimization. So what will move you up on search results at Bing?
Mastering SEO in 2014 will require unique and interesting content and engaging digital design experiences that will will separate your brand from the competition and what will earn your website the rankings you want and need.
For years, marketers have analyzed Google keywords to understand what topics their customers search for most and how they search for them. This week, Google…
Google has confirmed that Hummingbird focuses on ranking information based on more intelligent and naturalistic search requests. In short, Google is…
earch engine optimization professionals awoke yesterday morning to news that Google went “all in” on its initiatives to encrypt search data. Folks, this is the day that SEO died (as you know it)… but that’s OK because you’re going to start thinking differently.