Research suggests many CEOs have failed to prioritize mobile properly because they’re unaware that their current mobile strategy isn’t working — and it’s likely costing them customers. People who have a negative experience on a mobile website are 62% less likely to purchase from that brand in the future than if they have a positive experience — no matter how beautiful or data-driven its marketing campaigns are.
Read full article at Think with Google – http://bit.ly/2v4f1qI
