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Monthly Archives: February 2014

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Freestyle Friday

Friday Freestyle: 10 Overnight Website Improvements

Design and Development, Freestyle Friday, SEO, Tips and Tools, Web MarketingBy administratorFebruary 28, 2014

Website Magazine has compiled a list of 10 website improvements that Web professionals can implement in as little as one night to make their sites perform better tomorrow and in the months to come.

Social Wednesday

Social Wednesday: Social Media Glossary

Social Media, Social Wednesday, Web MarketingBy administratorFebruary 26, 2014

To avoid being left out of the social conversation, get familiar with this industry’s lingo in this social media glossary.

Mobile Monday

Mobile Monday: Responsive Web Design Simplified [Infographic]

Design and Development, Infographics, Mobile, Mobile MondayBy administratorFebruary 24, 2014

The benefits of responsive Web design (RWD) are clear. RWD provides a seamless cross-device experience, which both users and the search engines (namely Google) prefer. Still, most websites today are not responsive.

SEO Saturday

SEO Saturday: SEO: How to Create a 301 Redirect Map, for Site Redesigns

Design and Development, SEO, SEO SaturdayBy administratorFebruary 22, 2014

In a website redesign where URLs change, whether your search-engine-optimization goal is to protect existing natural search performance or boost it to a new level, an ironclad 301 redirect strategy is critical.

Thursday Tips & Tools

Thursday Tips & Tools: 30-Plus Search Marketing Tools

Thursday Tips & Tools, Tips and Tools, Web MarketingBy administratorFebruary 20, 2014

Here are 30-plus of the search marketing tools to know in 2014. Website Magazine’s “2014 BIG List of Tools for Professional Search Marketers” includes free and paid offerings, such as Web-based tools, resources, software and some automation platforms – containing features like keyword research, analytics, performance monitoring, testing and more.

Design & Dev Tuesday

Design & Dev Tuesday: The Evolution of Web Design is Smart

Design & Dev Tuesday, Design and Development, Web MarketingBy administratorFebruary 18, 2014

Web design should help provide broader perspectives by considering what’s happening around users to build more effective sites. Essentially, market trends should affect the way we think about Web design. Most recently, this includes the idea of “one Web” and the practice of personalization.

Freestyle Friday

Friday Freestyle: 9 Success Metrics for Every Business

Freestyle Friday, SEO, Tips and Tools, Web MarketingBy administratorFebruary 14, 2014

To stay focused on growth, it is imperative for professionals to choose a handful of metrics that will adequately showcase the performance of their business. Discover nine metrics that can help to measure your enterprise’s success.

Social Wednesday

Social Wednesday: Social Media Is Driving Higher ROI For Small Businesses Than Last Year

Infographics, Social Media, Social Wednesday, Web MarketingBy administratorFebruary 12, 2014

Seven out of eight social networks improved their perceived ROI this year among small and medium-sized businesses (SMBs), according to a survey conducted by BIA/Kelsey.

Mobile Monday

Mobile Monday: Exploring Gracefully Responsive Web Design

Design and Development, Mobile, Mobile MondayBy administratorFebruary 10, 2014

Since publishing a thought piece explaining gracefully responsive Web design, Lerner has received many questions about it. He’s not sure that most clients understand exactly what he is doing with RWD, as they don’t ask specific technical questions, but love how clean their website looks.

SEO Saturday

SEO Saturday: Goodbye SEO, Hello DPR (Digital Public Relations)

SEO, SEO Saturday, Web MarketingBy administratorFebruary 8, 2014

Essentially, it’s time to rethink SEO entirely, adopting an all but tried-and-true method used for many years to raise awareness before the Web, as you know it now, was ever even imagined. SEO isn’t dead (yet), but digital public relations (DPR) is alive and well. And when it comes to public relations in the digital…

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