Most conversations about links today involve terms like “better links,” or “high-quality links.” Those are the kinds we all hope to earn, but what exactly defines a “better link?” How do we know whether a link qualifies, or is only so-so?
Don’t know SEO? Know someone who needs a short, easy to understand overview of search engine optimization and how it works? Watch this SEO basics video, which in just three minutes covers the basics of search engine optimization.
URLs and navigation form the road map that search engines use to crawl and index a site. When URLs change, organic search performance changes — often for the worse.
Backlinks are MORE important than they ever have been. The only catch is that they have to be good and “good” is not something that can be automated/easily done.
Your webmaster is probably pretty awesome and fantastic at their job. But don’t let all your SEO value and years of link building and online authority go to waste over something as simple as 301 redirects!
Travis Bliffen of Stellar SEO reviews how SEO could change when Google Knowledge Graph is fully integrated and gives readers actionable advice on how to prepare for it.
Social media has a direct impact on the search engine friendliness of your website, but whilst many people understand the importance of social media as a marketing channel, few understand the role of social media in determining the search engine friendliness of a website.