In 2009, every major carrier in the United States will be raising shipping rates. Profit conscience online shopkeepers, therefore, should take pause and reevaluate whether or not offering “free shipping” is really a good idea. There is, of course, really no such thing as free shipping. The United States Postal Service (USPS), FedEx, and the…
http://www.webpronews.com/topnews/2009/01/12/what-keeps-shoppers-going-to-ebay
Guest author Michelle Wicmandy for ESX, Inc. interviews three top SEO’s to get their thoughts on improving visibility and succeeding with search engine optimization. Rand Fishkin of SEOmoz, Aaron Kahlow of the Online Marketing Summit and John Alexander of Search Engine Academy share their insights on sensible solutions, building a foundation, overcoming obstacles and much…
http://blogs.zdnet.com/BTL/?p=11426&tag=nl.e539
http://www.practicalecommerce.com/articles/926-Top-6-Online-Marketing-Lessons-Learned-in-2008
Last week’s article on basic link building tactics and resolutions for 2009 discussed common tactics that each and every Web marketer should employ. Tactics such as press release distribution, guest authoring content, weblog commenting, leveraging donations and focusing on creating authority documents to share socially are all very practical, effective ways (not to mention well…
Taking lessons from two marketing disciplines, online retailers and their web designers can build a well structured Internet store organized into themes or categories that will make it easy for shoppers and search engines alike to find important information and product pages. In this Ecommerce Know-How, I will briefly define search engine optimization (SEO) and…
Jason Perlow: Face it: Windows 7 is Windows Vista Service Release 2. And since Windows 7 is essentially a performance and usability fix for a defective product, a Windows 7 upgrade should be free to anyone who was conned into buying Vista. http://ct.zdnet.com/clicks?t=73438941-35d5bfe90abb2eb72e53be6f094c2664-bf&brand=ZDNET&s=5
Researchers have officially cracked the MD5 algorithm that certificate authorities like Verisign use to issue the SSL certificates that help secure web communications. Find out how they did it, and what this crack means for Web security.
Boldchat provides online communication software that allows Internet retailers to actively engage customers and potentially increase both conversions and profits. For the unfamiliar, live chat is the concept of having operators (real people) actively chatting with customers who are navigating a merchant’s website. Good operators, communication and products are all key factors to developing a…