It’s not all about traffic. It’s about conversions. But it’s hard to get conversions if you don’t have the traffic, and while Google is one of the best potential sources for traffic, Google has other search engines besides web search that people use all the time, and it will not hurt to rank in them…
Often with ecommerce sites success is not a matter of how good you are but rather how good you look. Consumers often judge how professional and how trustworthy an online store is by nothing more than its aesthetics. While many online retailers are experts in their field (i.e., apparel, tools, and toys), they are not…
Like a human life, an application’s lifecycle is demarcated by significant events. It begins with an idea that gets created. The next big event is deployment, and finally, when it no longer has business value, the application reaches end of life and is removed from service. http://whitepapers.zdnet.com/abstract.aspx?docid=928239&promo=590&tag=nl.e590
Google made several notable improvements to its AdWords display ad builder, with a focus on bringing richer content, interaction and tracking to display ads. http://www.websitemagazine.com/content/blogs/posts/archive/2009/04/01/google-display-ad-builder-improves-with-rich-media-amp-video.aspx
Of people who both blog and tweet, the majority would overwhelmingly prefer to have more blog readers than followers on Twitter. This is according to surveys conducted by Darren Rowse who runs ProBlogger and TwiTip. http://www.webpronews.com/topnews/2009/03/30/getting-more-blog-readers-and-twitter-followers
Payment card industry compliance potentially affects every merchant that accepts credit card payments. Failure to understand the PCI compliance standards could result in higher merchant account fees and fines from the credit card issuers. Here, we sort through PCI compliance issues with Tim Erlin of nCircle, a security consulting and compliance firm. http://www.practicalecommerce.com/articles/1028-PCI-Compliance-Frequently-Asked-Questions
Just days ahead of an April 1st activation date for the Conficker worm squirming through the Windows operating system, security researchers at the Honeynet Project have scored a major breakthrough, finding a way to fingerprint the malware on infected networks. http://blogs.zdnet.com/security/?p=3043&tag=nl.e539
Conficker, the toughest, most virulent worm around has already infected more than 10 million systems. And it’s about to get worse. According to security researchers, Conficker will receive an update tomorrow that should make it even harder to eradicate. We’ve got the latest on the worm’s evolution. http://www.insidetech.com/news/articles/4416-10-m-conficker-worm-infections-prepare-for-april-1-update?referral=IT_nlet_20090331_members
Cater to Intent-Based Search Google recently announced 2 new improvements to Google Search. The first is an expanded list of related searches, and the second is the addition of longer search result descriptions. http://www.webpronews.com/topnews/2009/03/24/new-google-serp-features
Go ahead, Microsoft, wear yourself out Regarding social media, the best you can say about Google is that the company has merely dabbled in it. Google’s absence in this space becomes as glaring as Godot’s when chief rival Microsoft is busy funneling money toward the hottest new products, products created even by former Googlers. That…