Go ahead, Microsoft, wear yourself out
Regarding social media, the best you can say about Google is that the company has merely dabbled in it. Google’s absence in this space becomes as glaring as Godot’s when chief rival Microsoft is busy funneling money toward the hottest new products, products created even by former Googlers.
That leaves us with two options: Google’s either planning something or avoiding it altogether. Recent events-or maybe better, non-events-suggest the latter.
http://www.webpronews.com/topnews/2009/03/25/is-google-playing-rope-a-dope-with-social-media