Report Highlights Interesting Statistics on Social Media Marketing
Author and WebProNews Blog Partner Michael Stelzner, has put together an interesting report based on a survey of 900 marketers. The report looks at the state of social media marketing. Interesting stats from the report include:
– 88% indicated they were employing social media for marketing purposes
– 72% have only been using social media marketing for a few months
– 64% of marketers are using social media for 5 hours or more each week
– 39% are using it for 10 hours a week
– 81% say the number-one benefit is generating exposure, followed by increasing traffic and building new business relationships
– Over half saw a rise in search engine rankings
– Out of social media tools marketers most wanted to learn about, social bookmarking sites ranked highest followed by Twitter.