Email Marketing on the Rise

Cost-Effectiveness and Retention are Big Factors New research suggests that email marketing in the US will reach $2 billion by 2014. This isn’t exactly in line with research from JupiterRearch earlier this year, which suggested $2.1 billion in 2012, but it’s looking good for the industry nonetheless. http://www.webpronews.com/topnews/2009/06/15/email-marketing-is-going-to-keep-growing

Four Sure-Fire Ways to Capture More Consumers

It is critical to capture, retain and prevent your current and future consumers from slipping through the cracks—especially now. Competition is fierce, and it’s crucial that your business is being seen and heard above your competitors. The use of social media, email marketing and banner ad campaigns can . . . http://www.practicalecommerce.com/articles/1142-Four-Sure-Fire-Ways-to-Capture-More-Consumers