Tom Steinert-Threlkeld: With a projected deficit of $1.7 billion, what happens when our wired president decides he’s got to find new sources of revenue to make ends meet? He wouldn’t tax the Internet, the cell phone or the Tweet. Would he? http://blogs.zdnet.com/BTL/?p=17246&tag=nl.e539
Giving Customers What They Want With the Privacy They Deserve E-commerce and Internet marketing professionals have always grappled with personalizing online content for each visitor while preserving privacy. Many have given up, relying instead on opt-in initiatives such as newsletters, RSS alerts and social networking tools. Others spend enormous amounts of time and money monitoring…
Andrew Nusca: The European Commission on Wednesday fined Intel a record 1.06 billion euros, or about $1.45 billion, for abusing its dominance in the computer chip market to exclude longtime rival AMD. http://blogs.zdnet.com/BTL/?p=17884&tag=nl.e589
Ecommerce entrepreneurs frequently earn their profits in small margins, where slight competitive advantages can be the difference between flourishing and floundering. Gaining a competitive advantage can be as simple as trying a new marketing tactic, making a subtle adjustment to your website, or operating more effectively. The ideas that grow into advantages are often planted…
Adrian Kingsley-Hughes: My Hardware 2.0 “Very Best Kit List” — updated and revamped for May/June — includes the best high-end, mid-range and budget components currently available. If you’re thinking of buying, building or even upgrading a PC, this list is a must-read. http://blogs.zdnet.com/hardware/?p=4337&tag=nl.e539
An online merchant’s most important marketing and sales tool is a content-rich, visually interesting, and factually accurate website. In this edition of “Ecommerce Know-How,” I am going to propose six ways to improve your site, and I am offering these methods exactly five months before the holiday shopping season (November) begins in earnest, so that…